About

Social media (web 2.0) workshop

This one-day workshop will introduce you to the benefits and practical realities of using social media (web 2.0) to promote your museum and grow your networks online.

The session will cover:

• an overview of social media tools

• what they offer and who they target

• how to use them to build audiences and professional networks.

Participants will get the chance to:

• get hints and tips on using social media effectively and avoiding pitfalls

• see examples of how museums – big and small – are using social media

• discuss approaches you might use for your organisation

• build confidence to use and contribute to the growing body of practice around social media.

Sarah Jones works at Boost New Media, a web design and development company in Wellington. She has been managing web and multimedia projects for over 12 years – much of this work in the education sector.

She has considerable experience using social media to reach and collaborate with audiences. She is a blogger (www.lunchbox.org.nz and http://www.boost.co.nz/blog) and has set up and facilitated online communities.

Before working at Boost, she was manager of NZLive.com for the Ministry for Culture and Heritage, and she worked for the Ministry of Education to support schools to use technology in teaching and learning programmes.

She has taught publishing at tertiary level and is an experienced workshop facilitator.

This blog is for a series of one-day workshops run by National Services Te Paerangi, Museums of New Zealand Te Papa Tongarewa, which are intended to introduce museums to the benefits and practical realities of using social media (web 2.0) to promote themselves and grow their networks online.

The workshops are called How to Promote your Museum using Online Tools. They will cover:

• an overview of social media tools
• what they offer and who they target
• how to use them to build audiences and professional networks.

Participants will get the chance to:

• get hints and tips on using social media effectively and avoiding pitfalls
• see examples of how museums – big and small – are using social media
• discuss approaches you might use for your organisation
• build confidence to use and contribute to the growing body of practice around social media.

Workshops are taking place at these locations and times:

• 6 October 2009 (9am-4pm) – Whanganui Regional Museum, Whanganui – register here
• 15 October (9am-4pm) – Whakatane REAP Centre, Whakatane – register here
• 22 October (9am-4pm) – Dunedin Public Art Gallery, Dunedin – register here
• 30 October (9am-4pm) – Wesport – details and registration to be confirmed

Workshop facilitator

Sarah Jones works at Boost New Media, a web design and development company in Wellington. She has been managing web and multimedia projects for over 12 years – much of this work in the education sector.

She has considerable experience using social media to reach and collaborate with audiences. She is a blogger (Lunchbox and the Boost blog) and has set up and facilitated online communities like the e-Learning Research Network.

Before working at Boost, she was manager of NZLive.com for the Ministry for Culture and Heritage, and she worked for the Ministry of Education to support schools to use technology in teaching and learning programmes.

She has taught publishing at tertiary level and is an experienced workshop facilitator.